Extended reality advertising increasingly adopts AR, VR and 3D content – Dr. Walter Schindler joins TRIVVER’s advisory board
TRIVVER, an XR Advertising Technology Company, is increasingly making progress in programmatic ad exchange for VR, AR, 3D and MR. The company provides brands a way to deliver targeted advertising using new technologies.
3D technology is not always used to portray realistic models of sculptures as seen with the triceratops of Paris.
Its Branded Smart Object technology enables the organic integration of branded products into any augmented reality, virtual reality, mixed reality and 3D content in a way that is non-invasive to the user experience.
“Since Trivver’s cookieless Smart Object data is not bound by data silos or platforms, Trivver can collect User Engagement metrics across any XR environment, and feed its predictive analytics engine with this data to ensure consumers engage with relevant content.”
Dr. Walter Schindler appointed as an advisor
The company also announced the appointment of Dr. Walter Schindler in the advisory board. The lawyer and investor has had a variety of clients throughout his career: Allergan, Fluor, Pacific Mutual Life and more.
He participated in over 60 successful mergers, acquisitions and IPOs. He has been a member of the Board of Directors Fulbright Canada since 2014, and is also a long-standing member of the Chief Executive Roundtable of the University of California at Irvine.
Schindler received his Ph.D. in English Literature with honors from Yale University and a J.D. with honors from Harvard Law School. His newest firm Transformation, LLC offers strategic advisory, legal, financial, and project management services to both investors and companies in energy and technology.
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