Peugeot Inception Concept, the latest electric vehicle that aims to embody Peugeot’s vision for the future of mobility, is a design manifesto led by the company’s brand design director, Matthias Hossann.

The interior design of the vehicle features a minimalistic cockpit and introduces a new, simpler and more refined design language for the brand, which will be introduced on future models from 2025. At the front, it features an all-new light signature incorporating PEUGEOT’s distinctive claw design, which is merged with the front grille to create a single object that also houses the sensors. This is made up of a single piece of glass with the logo in the centre, magnified by the 3D luminescent effect.

Integral to this experience are immersive seats covered with a velvet made from 100% recycled polyester. This velvet extends onto the floor and features stunning 3D patterns created with Stratasys’ direct-to-textile 3D printing  ( J850 TechStyle 3D printer) – the same technology used by Ada Hefetz, Israel-based wedding dress designer.

According to Maud Rondot, CMF Designer, Advanced Design Team at Peugeot, the department responsible for the future vision of the Peugeot brand, their “objective with the Inception concept’s seating area was to modernize the velvet material used and decompartmentalize the design by extending it to also serve as a visually impactful floor mat.”

With 3D printing, they have been able to print on a flexible material. They initially select a metallic shade for the velvet, which is designed both visually and symbolically to play with light and convey something more futuristic, before using the J850 TechStyle 3D printer to create the semi-transparent ‘micro-architectures’.

“Instead of covering the whole stretch of material, it was really advantageous that we could leave the velvet visible,” Rondot added. “3D printing gave us the ability to modify and reprint the files very easily (…).”

Discover other features of the EV here.

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