The business restructuring includes a reduction of workforce and means no exhibitions at in-person trade shows this year. It comes along with new product launches, PostPro Pure and the Digital Manufacturing System (DMS)
AMT, a manufacturer of post-processing machines, implements a strategic restructuring of its business model. This restructuring involves streamlining its workforce and consolidating roles across the business to ensure growth and profitability within the company.
Joseph Crabtree, AMT’s CEO, acknowledged the current climate’s difficulty. “These are challenging times for our industry, and we’ve had to make some tough decisions. One of the most difficult has been reducing our workforce. We are deeply sorry to have to let go of so many dedicated team members. We greatly appreciate their contributions and are committed to supporting them through this transition.”
He added, “However, it’s critical that we adjust our business to align with the current market realities. Despite these challenges, our order book remains strong, and we project our revenue for this year to be in the range of £11-13 million (approx. $14.5-17M USD), with a clear path to profitability in Q4.”
As part of the restructuring process, AMT’s investors have shown their commitment to the company’s long-term success by providing additional capital. This investment will support the company’s transition towards profitability and cash flow positivity.
New product launches but no exhibition at in-person tradeshows
The business restructuring comes along the continued rollout of PostPro Pure, described as the “greenest consumable” for processing 3D printed parts, and the launch of its Digital Manufacturing System (DMS), with the first units already shipped to customers in the US.
AMT is also making changes to its engagement strategy. Giorgio, Head of Sales, shares, “We have decided to refrain from exhibiting at in-person trade shows this year, choosing instead to support our partners at these events. This will allow us to focus more intensely on our existing clients and streamline our efforts.“
Customer service remains a critical component of AMT’s strategy. Gavin Minton, Director of Commercial Operations, says, “Our core team remains in place, and we are committed to providing the same level of exceptional customer support during this period of transition. We will continue to serve our customers with the level of service they have come to expect from us.”
AMT appreciates the understanding of its customers, employees, and stakeholders as it navigates this transformation. The company looks forward to emerging stronger, continuing to offer its customers innovative post-processing solutions in the 3D printing industry.
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